Motorola Mobility calls, Fort Worth answersMotorola Mobility calls, Fort Worth answershttps://www.recenter.tamu.edu/news/newstalk-texas/?Item=72282013-05-31T15:36:00Z2013-05-31T06:30:00Z

FORT WORTH - Motorola Mobility will build its new flagship Moto X smartphone in Fort Worth.

Motorola’s partner in the Texas project, global contract manufacturer Flextronics, has leased a 481,000-sf factory on Highway 377 near Alliance Airport. The factory was built by cellphone maker Nokia in the 1990s and was closed in 2007.

The company has begun recruiting the nearly 2,000 workers who will assemble the Moto X, due to be released in summer 2013.

The Texas factory will produce smartphones for the U.S. and Mexican markets, allowing faster shipping times and making it easier for engineers to make design tweaks in response to shifting customer tastes, officials said.

Company officials hope to make millions of smartphones in Texas, though the volume of production will depend on the popularity of the Moto X.

“It’s definitely designed to have a much different look and feel than other smartphones and a much purer Google experience,” said Mark Randall, senior vice president for supply chain and operations for Motorola Mobility.

The factory is in a foreign trade zone, which has tax advantages for exporters, and is near an international airport, a FedEx shipping hub and a distribution center for AT&T, a wireless carrier that is a major seller of smartphones.

Read more at the Dallas Morning News and WFAA-TV.

Dallas Morning News
Dallas-Fort Worth-Arlington
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