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Rebranding the Rio Grande ValleyRebranding the Rio Grande ValleyBy Harold Hunt2010-10-18T05:00:00Ztierra-grande
International
Cheap Chinese labor lured manufacturers away from Mexican maquiladoras, but the Valley is fighting to win back the business. Groups and municipalities on both sides of the border have joined forces to reinvent their area as “Rio South Texas.” Digital and Print1950https://www.recenter.tamu.edu/articles/tierra-grande/rebranding-the-rio-grande-valley

 

 

Rebranding the Rio Grande ValleyRebranding the Rio Grande ValleyInternational
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